I-SEO yendawo ingaphezulu kwesicwangciso; yindlela elungelelanisiweyo evumela amashishini ukuba agqame kwiziphumo zophendlo lwasekhaya, eqinisekisa ukuba xa umntu ekhangela inkonzo okanye imveliso oyinikezelayo, i-SEO yasekuhlaleni ukutsala ishishini lakho alibonakali nje kodwa livelele. Olu gxininiso kuphendlo olukhethekileyo lwe-geo lwenza i-SEO yeNgingqi ibe sisixhobo esibalulekileyo kumashishini asekhaya, ukuguqula iinjini zokukhangela zibe zizitrato eziphakamileyo zedijithali apho ishishini lakho liphuma phandle.
Amashishini, asebenzisa i-SEO yasekhaya angena kwiqula labathengi abanokubakho kanye emnyango wakho. Imalunga nokwenza ishishini lakho lingakhethi nje, kodwa kukhetho lwabahlali abafuna oko unikezelayo. I-SEO yendawo inokunceda ngokwenene ishishini lakho liqatshelwe. Sisicwangciso esinceda abantu abaninzi i-SEO yasekuhlaleni ukutsala kwingingqi yakho ukuba bakufumane xa befuna imveliso okanye inkonzo yakho. Yindlela yokuqinisekisa ukuba ungaphezulu kokhuphiswano lwakho nanini na abathengi bakho bekhangela kwi-Intanethi.
Okokuqala Masiqonde i-SEO yeNdawo
I-SEO yasekhaya imalunga nokwenza ngcono ubukho bakho kwi-intanethi ukutsala ishishini elingakumbi kukhangelo olufanelekileyo lwasekhaya. Iyohluka kwi-SEO ngokubanzi ngokujolisa kwimibuzo ethile ngokwejografi kunye noluhlu lwendawo, iyenza ibaluleke kakhulu kumashishini ajonge ukonyusa ukubonakala kwawo phakathi kwabathengi basekhaya. Ngoku ukuba siyayiqonda into ye-SEO yasekhaya, sinokuthetha malunga nezicwangciso ze-SEO zasekhaya eziphembelela ukugcwala kwewebhusayithi yakho kubumba ikamva ledijithali lophawu lwakho.
Kuqala masiqonde i-SEO yengingqi_
Izicwangciso ze-SEO zasekhaya kuShishino:
Emva kophando olucokisekileyo, siye saqulunqa amaqhinga ayilelwe ukomeleza ukubonakala kweshishini lakho i-SEO yasekuhlaleni ukutsala kwi-intanethi kuluntu lwasekuhlaleni. Imalunga nokuqinisekisa ukuba xa abathengi basekhaya bekhangela iinkonzo okanye iimveliso ozinikezelayo, ishishini lakho ligqama njengokhetho oluqhelekileyo noluthembekileyo kwindawo leyo.
Izicwangciso ze-SEO zasekhaya kuShishino
ULungiso lweShishini Lam kuGoogle:
Ukuphucula iprofayile yakho yeShishini likaGoogle kubalulekile kumashishini asekhaya ajolise ekukhuliseni ukubonakala kwawo kwi-intanethi. Iprofayile ecokisekileyo nechanekileyo isebenza njengendawo engaphambili yevenkile yakho yedijithali, imema abathengi basekhaya ukuba bafunde ngakumbi malunga nezinto ozinikezelayo. Ukwenza uluhlu lwakho lube nomtsalane ngakumbi kubathengi baseBirmingham, qinisekisa ukuba ukhetha iindidi ezibonisa ngokuchanekileyo iinkonzo zakho, zibandakanya inombolo yefowuni yaseBirmingham yoqhagamshelwano oluthe ngqo, kwaye usebenzise iinkcazo ezihambelana noluntu lwasekuhlaleni. La manyathelo anokuphucula kakhulu ubukho bakho kwiziphumo zophendlo lwasekhaya, okwenza kube lula kubahlali baseBirmingham ukufumana nokukhetha ishishini lakho.
UPhando lwegama elingundoqo lasekuhlaleni:
Xa kuziwa kwi-SEO yasekhaya, ukufumana amagama akho angundoqo kufana nokukhetha i-bait efanelekileyo yokuloba-yiloo nto etsala abathengi abafanelekileyo kwishishini lakho. Qala ngokucinga ngamagama okanye amabinzana anokuthi abantu basebenzise xa befuna iinkonzo zakho okanye usebenzise umphandi wegama whatsapp data elingundoqo ukuze ufumane isiphumo esihle. Okulandelayo, qiniseka ukusebenzisa la magama athile kuyo yonke iwebhusayithi yakho. Zibeke kumxholo wakho ophambili, kwaye nakwiindawo zewebhusayithi yakho ezingabonwanga kutyelelo lokuqala, njengemeta tags kunye nee-URL. Kufana nokuseta iimpawu ezikhokela abathengi basekuhlaleni kanye emnyango wakho.
Ukuvelisa umxholo wasekuhlaleni:
Ukudala umxholo ofika kufutshane nekhaya yindlela eqinisekileyo yokubamba ingqalelo yabo. Cinga ngokuyila iiposti zeblogi ezijonga imicimbi yasekhaya, iindawo ezithandekayo, okanye iindaba ezibalulekileyo kuluntu. Oku akukho malunga nokuzalisa iwebhusayithi yakho; imalunga nokwenza ibhrendi yakho iqheleke kwaye ibandakanye ubukho kwindawo yendawo. Ngokwabelana ngamabali kunye nokuqonda okubalulekileyo kubaphulaphuli bakho baseBirmingham, awongezeleli kuphela ukubaluleka kwewebhusayithi yakho kodwa nokwakha unxibelelwano olunokuguqula izikhangeli eziqhelekileyo zibe ngabathengi abathembekileyo.
Ukwakha ii-Backlinks zasekuhlaleni:
Ukufumana ii-backlinks kwiindawo ezihlonitshwa kakuhle kunye neerejista zendawo kufana nokufumana ubhontsi kubamelwane bakho. Ixelela wonke umntu ukuba iwebhusayithi yakho ithembekile kwaye ifanelekile. Nantsi indlela ongayenza ngayo: yiba ngumthathi-nxaxheba okhutheleyo kwimisitho idijithali: uqeqesho ekuqaleni konyaka wesikolo ukuya yasekuhlaleni okanye ucinge ngokuxhasa ngezimali izinto ezenzeka ekuhlaleni. Ayipheleli nje ekukhupheni igama lakho phaya, kodwa ikwayindlela entle yokufumana ii-backlinks kunye nokuphucula ukubonakala kwakho ngaphakathi kwendawo. Imalunga nokuba yinxalenye yelaphu lendawo – okukhona uzibandakanya noluntu, kokukhona ubukho bakho kwi-intanethi buya kukhula.
Ukukhuthaza abathengi abonwabileyo ukuba babelane ngamava abo kwiisayithi ezifana neGoogle My Business kunye neYelp ngundoqo. Kufana nokucela abahlobo ukuba basasaze ilizwi malunga nokuba umkhulu kangakanani. Kwaye xa kuziwa kuphononongo, nokuba bacula iindumiso zakho okanye bagxeka ngendlela eyakhayo, ukuphendula ngokucingisisayo kubalulekile. Ibonisa ukuba umamele kwaye ukhathalele amava abathengi bakho. Ukuphatha ingxelo kakuhle akukubeki nje ekukhanyeni okuhle kodwa kukwanceda i-SEO yakho yendawo ngokubonisa ukuba ishishini lakho liyasebenza kwaye lixatyiswe luluntu.
Izixhobo ze-SEO zasekhaya kunye neZibonelelo:
Kumashishini anenjongo yokuqonda i-SEO yawo yasekhaya, kukho izixhobo ezintle zokuphonononga. Ukuqala ngeShishini lam likaGoogle kubalulekile, njengoko lilawula ukubonakala kwakho kuPhendlo lukaGoogle kunye neeMephu. I-Moz Local iyamangalisa ngokuqinisekisa ukuba iinkcukacha zeshishini lakho ziyafana idatha yecrawler kuwo onke amaqonga ahlukeneyo. I-SEMrush’s Local SEO toolkit inikezela ngolwazi olunzulu kunye neengcebiso zokuphucula isicwangciso sakho se-SEO sasekhaya. Kwaye ungalibali malunga ne-Surfer SEO, isixhobo esinamandla esihlalutya ukusebenza kwe-SEO yomxholo wakho kwaye icebisa uphuculo ukukunceda ukuba uphakamise phezulu kukhangelo lwasekhaya. Qwalasela ezi zixhobo njengenxalenye yesixhobo sakho sedijithali, ngasinye sizisa amandla awodwa ukukhulisa ubukho bakho basekhaya kwi-intanethi.
Ukuyisonga yonke: Nyusa ishishini lakho laseBirmingham nge-SEO yasekhaya
Kulungile, masiyibophe kunye. I-SEO yasekhaya ayisiyonto nje entle; kunyanzelekile kulo naliphi na ishishini elijolise ekutsaleni amehlo kubathengi basekuhlaleni. Imalunga nokuqinisekisa xa umntu ekhangela into oyinikezelayo, ishishini lakho livela ngaphambili kunye neziko. Ngokulungisa kakuhle ubukho bakho kwi-intanethi, ukusuka kwiprofayile yakho yeShishini likaGoogle ukuya kumxholo wasekhaya kunye nee-backlinks, ubeka phantsi imathi eyamkelekileyo yabantu basekhaya abafuna amashishini afana nelakho.
Cinga nje ngokunika ishishini lakho i-megaphone kwimarike yendawo. Kwaye inxalenye engcono? Akunyanzelekanga ukuba uhambe wedwa. I-Apex Pro Media ilapha eBirmingham, ilungele ukusebenzisana nawe ukwenza iqhinga le-SEO lendawo elenzelwe ishishini lakho.
Ngaba unemvakalelo yokuba ishishini lakho linokwenza okungakumbi ukuphumelela abathengi basekhaya? Nxibelelana nathi kwi -Apex Pro Media . Sonke simalunga nokudibanisa amashishini noluntu lwasekhaya, kwaye sinolwazi lwendlela yokufumana i-SEO yakho yendawo kwindawo.