We are made of stories, and Stories that invite that’s something transmedia storytelling knows very well. But what exactly does this concept refer to? What are the stories we tell today. And that’s precisely what we’re going to tell you in this new article on transmedia storytelling
Why is transmedia storytelling so relevant ?
In a time of interconnected audiences and such a rapid, incessant, and massive flow spain email list of information, it’s inevitable to use every possible avenue to converge information about our story, while adapting to different platforms, where each contributes and shines in what it does best. Ultimately, it’s about liquid content that flows and reinforces our brand story.
Transmedia storytelling uses several mechanisms to seduce and engage us. . We could even say that transmedia actually appeals especially to our desire to learn more.
Examples of transmedia narrative
- In cinema . There are countless examples of transmedia storytelling that have sending mass emails been particularly successful. Since the 1990s, we find examples like The Matrix, with a wealth of content generated by both fans and its creators; or classic examples like Harry Potter or Star Wars, stories with a significant fan base that hasn’t stopped generating content since their release.
What if you are the one who creates a new story now?
We humans are south africa business directory simply looking for new ways to adapt to our contemporary interactions, to continue moving, inspiring, and motivating others. And based on that idea, we’ve created the most up-to-date training in this field: the new A degree that combines innovation in products and services with the creation of narrative strategies adapted to emerging platforms. So now you can write a new story and define the stories we continue to tell.
Author: professor of the Master in Design Thinking and Transmedia Storytelling at ESERP.