Have you noticed a lot of talk lately about providing ” good experiences “? Now more than ever, users are the focus of all business planning and development of products and services. That’s why, in this post, we invite you to learn about UX Design.
First, we must understand the meaning of the acronym UX, which stands for ” user experience .” It’s a discipline that involves placing the customer at the center of a project’s entire thought and operational chain.
If we think like consumers, we want everything thought out and designed to meet our needs , right? It can be frustrating when we like telegram number list something viscerally—that is, for its beauty—and it ends up not working very well. Or something works perfectly, but lacks visual appeal. Or even, in the worst case scenario, having something that works and looks good, but doesn’t solve a crucial problem. Are you seeing how UX design fits in here ?
From an entrepreneur’s perspective, the desire for a highly successful and profitable product/service is obvious. But for this to happen, the entire business, the entire idea, must focus on one thing: users.
To provide a good experience, whatever is made, it must be useful to people, it must be easy to use, and it must be sexy, that is, beautiful, attractive, desirable .
Is it a complicated task? Not so the data network itself free of charge much. You’ll discover it’s much easier than you think. Stay a few minutes to learn much more!
Before putting UX Design into practice: What is it?
It’s necessary to let go of prejudices and certain vices, such as believing you fully understand your customers, believing you know what their problems are, and putting them all in the same box, thinking they’re all the same, without considering the level of impact they have on the user experience.
That’s precisely where UX Design comes in. When we stop “believing” things and go to the source to find the reality we need.
Instead of assuming everyone has a problem, why not talk to potential users or current customers? When you’re planning an improvement, why not test it before launching it ? If your product or service is designed for the public, why haven’t you talked to them yet?
UX Design works in this context; it’s a facilitator and brings people on your side, not against you. UX exists to solve problems.
Dan Willis , a product development and design consultant and responsible for working on UX at The Washington Post, defined UX design in the 2000s as a large umbrella on which other disciplines depend—together—to provide a good user experience that is as complete as possible.
Looking at each point individually, we come to some definitions:
– User research:
As we discussed earlier, talking to the people who will be using your product/service is essential to understanding their challenges and motivations. It’s important to validate what you’re thinking and even discover new things that might be better than your initial idea.
– Content strategy
Communication style also influences egypt data the success or failure of a project. Always try to understand how your audience communicates so you can engage with them in the same way (formal or informal).
– Information architecture
With the content ready, how are you going to organize it? Will the information be grouped correctly?
In digital products, it’s essential to define this to facilitate content comprehension. Determine whether the content will be organized logically, whether there will be a hierarchy of information, and so on.