marketing is the promotion of products in exchange for receiving a commission for each action taken. Advertisers don’t pay for impressions singapore email list or clicks, but rather for results obtained. on the other hand, receive a commission when the visitor they refer to the advertiser takes What is affiliate an action on their website, whether it’s filling out a form or making a purchase.
The advantages of marketing
For advertisers, marketing is a great opportunity to boost business growth, especially 10 trends that will change retail in 2019 in the case of, without having to make a large investment. It also allows them to reach a qualified audience and reduce their fixed costs, improving their return on investment.
marketing examples
- Thank Your Skin is an example of marketing focused on skin care that, in addition to information, includes reviews of different body care products.
- Cash back. This type south africa business directory of marketing relies on a database of subscribers with whom the commissions earned for their actions are shared. That is, when a user makes a purchase on the platform, they receive a percentage back, redeemable points, or special discounts. Shoppiday, for example, allows its users to get a portion of their money back when they shop at more than 900 affiliated online stores.
- networks. These are intermediaries that connect advertisers and affiliates, regulating the relationship between them and providing tools to track actions from websites. The Awin platform is an example of marketing that connects with brands.
- Platforms like Mailchimp, Mailify, or Mailjet make it easy to design and send these campaigns, for which it is essential to properly segment your audience, taking into account their needs and interests.
- Co-registration databases. This involves leveraging subscriptions from users interested in certain products, services, or brands to send them other offers or promotions. coRegistros, for example, is a company specializing in this type of affiliate marketing.
If you want to continue delving deeper into marketing and , these programs will help you acquire all the knowledge and skills you need: