What is affiliate marketing?

Affiliate marketing is the promotion of products in exchange for receiving a commission for each action taken. Advertisers don’t pay for impressions or clicks, but rather for results obtained. Affiliates, on the other hand, receive a commission when the visitor they refer to the advertiser takes an action on their website, whether it’s filling out a form or making a purchase.

The advantages of affiliate marketing

For affiliates, the philippines email list main advantage of affiliate. Marketing is that they don’t need to create products or services. implement complex logistics structures. Or provide customer support. All of that is handled by the company.

For advertisers. Affiliate marketing is a great opportunity to boost business growth. Especially in the case of without having to make a large investment. It also allows them to reach a qualified audience. And reduce their fixed costs, improving their return on investment.

Affiliate marketing examples

1. Niche pages. These are websites design on a very specific topic that advertise products customer loyalty of interest to their audience. Thank Your Skin is an example of affiliate. Marketing focused on skin care that, in addition to information, includes reviews of different body care products.
2. Cash back. This type of affiliate marketing relies on a database of subscribers with whom. The commissions earned for their actions are shared. That is, when a user makes a purchase on the affiliate platform, they receive a percentage back, redeemable points, or special discounts. Shoppiday, for example, allows its users to get a portion of their money back when they shop at more than 900 affiliated online stores.
3. Affiliate networks. These are intermediaries that connect advertisers and affiliates, regulating the relationship between them and providing tools to track actions from  websites. The Awin platform is an example of affiliate marketing that connects affiliates with brands.
4. Email marketing. In this type of  marketing, the subscriber list is us to promote a south africa business directory product. Platforms like Mailchimp, Mailify, or Mailjet make it easy to design and send these campaigns, for which it is essential to properly segment your audience, taking into account their needs and interests.