Just like Billboard advertising, this OOH advertising service can be used to connect with customers from a distance. However, it is important advertising services for advertisers to install these ads in close proximity to passersby to create brand awareness.
Common locations for off-street public advertising include display advertising on kiosks, benches, sidewalks, bus stops, newsstands, etc.
Outdoor advertising in public places
This is an effective way to reach a large number of customers. Suitable advertising locations include shopping malls, airports, cinemas, theaters, stadiums, bars, clubs, etc.
Some people may think that OOH advertising is very expensive because companies often spend huge budgets on billboards, posters, etc. However, if we compare the forms of advertising, we will have a different view.
For example, outdoor advertising has a much wider reach than many other types of marketing. Its ability to reach a target audience is immense.
Characteristics of outdoor advertising (OOH)
Furthermore, the CPM (cost per impression) of outdoor advertising is more cost-effective than many online brand awareness indonesia whatsapp number data strategies. For a small business looking to advertise to the local community, outdoor advertising is a cost-effective way to promote.
Attract customers with attractive design
If your business has a creative marketing team that knows how to attract potential customers through visuals and design, then outdoor advertising is a great option. The design of your OOH ad will play a major role in attracting attention.
Beautiful and eye-catching videos advertising services or images of products will leave a lasting impression on the audience’s mind. That is why outdoor advertising services are more effective in speaking the brand’s voice.
Encourage immediate purchase
The sole purpose of outdoor 7 filter for each category advertising is to encourage potential customers to buy what your business offers because it is what they need. OOH advertising is strategically placed by targeting the customer’s current emotions and state.
Hotels advertise on billboards along the highways because people are tired after driving all night and are most likely looking for a place to rest.
This form of OOH advertising is used as a way to reinforce the positive aspects of a brand message while creating .
Increase customer engagement with OOH advertising
According to research, customers egypt data tend to pay more attention to online ads if they have had previous visual exposure to the product or service. That means if you see an ad on a billboard, you are more likely to click on an online ad for the same product. That is why online marketing campaigns yield better results when combined with outdoor advertising.